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News Flash: Swarovski celebrate 15 year "crystal anniversary"

Posted on January 03 2018

Swarovski are known for creating the most beautiful and expensive crystal in the world. Turning a timeless material into contemporary designs, they remain at the top of the luxury lighting game. The brand was born in 1891 from the dream of Daniel Swarovski. That dream was to create “a diamond for everyone”. Inventing a machine that could cut diamond more accurately than ever before in order to bring that dream to life, Daniel laid the foundation for a company that prides itself on market leading engineering and one of a kind handiwork. Perhaps more famed for their jewellery and accessories, Swarovski have built from a long-standing history to stand ahead of trends. Keeping ethics and integrity as the core company values, the family-run business boasts an unrivalled expertise, capable of bringing an air of glamour to any location. Combining crystal and light, Swarovski Lighting creations are famed for their sparkling wonder. Intricately crafted, each creation is designed with character in mind. From chandeliers to lamps, whether it’s extravagance or simplicity you’re searching for, Swarovski Lighting designs are peerless in their creation. 2017 marked a momentous occasion for the celebrated brand. Swarovski celebrated a 15 year "crystal anniversary" at the prestigious Victoria's Secret Fashion Show. To mark the occasion, Swarovski have shared a video documenting the event in all its glamour and glory. Celebrating a decade and a half of a collaboration between Swarovski and Victoria's Secret, the video showcases just how integral Swarovski have become to the luxury high street fashion brand - as they have many others over the course of their long history. “It’s all about colour, sparkle, Swarovski crystals and glamour,” Angel Elsa Hosk describes. This is exactly what Swarovski strive to portray in their creations, and exactly why their collaboration with Victoria's Secret is one that has not only lasted so long, but continues to promise so many more great things in the future.